I’ve always thought that my role was to organise the content, design and overall layout of a page and then I’d handball it off to a developer to actually get it built. And, this has been the case up until I discovered a piece of software that lets me do it all myself – plan, design and build a landing page.
I’m not here to spruik the benefits of Squarespace, Wix or any of the multitude of DYI website builders. While they’re great for building simple websites, I’m talking specifically about lead converting, marketing-driven business landing pages. The type you usually hit after you’ve clicked on a Google Ad or a sponsored social post.
The software I’m alluding to is Unbounce – a browser-based tool that lets you create custom landing pages without requiring any coding whatsoever.
If you’re a marketer and you’ve ever used an email marketing platform like Mailchimp, or Campaign Monitor, you can use Unbounce. If you’ve ever built yourself a simple page in Squarespace, you can use Unbounce. If you know how to do drag and drop things on a page, change some text, and upload an image, you can use Unbounce.
But, rather than me ramble on about its ease-of-use, it’s probably more beneficial for me to list what exactly I like about the platform as well as some of its limitations.
So, if you’re planning a new landing page for a campaign, product or event and you’re interested in building your itself, why not give Unbounce a try? The worst thing that can happen is you learn a new skill. On that note, I really should learn how to code someday…
At Kiandra, we recognise and acknowledge the pivotal role of performance testing in achieving this fine balance. In this blog, we will unravel what performance testing truly means at Kiandra and why it's a cornerstone of our development philosophy.
Kiandra are proud to announce that it has attained the status of Premier OutSystems Partner – the most important partnership status from the world’s leading enterprise low-code platform.
Kiandra has received the OutSystems Partner of the Year Award for the entire Australia New Zealand region. The custom software solutions provider was recognised at the ‘Top Partner of Australia and New Zealand’.
Whether you’re curious about custom software or have a specific problem to solve – we’re here to answer your questions. Fill in the following form, and we’ll be in touch soon.